Logs in the river

When dealing with print and paper, you have to consider the environmental impact. It was one of the earliest issues we looked at and one that we continue to examine as we expand.

Pure green tech is an exciting and important area. But it has to be combined with progress in legacy industries. We’ve focused on doing this with print, starting with basic improvements to the status quo and following up with consistent further steps.

Paper is the most obvious piece of this. With modern high-quality options, the decision to use recycled paper was easy. Our current stock is composed of 50% post-consumer waste.

We use inks and printing processes that are non-toxic and designed to limit solid waste.

But the largest impact was unexpected, a reduction in the need for personal printers. Many are purchased for the rare need to send a hard-copy. We can eliminate most of those situations.

Electronics manufacturing is both energy and resources intensive. Both printers and supplies include hazardous materials which are seldom disposed of safely. Every printer that we eliminate is both a global and a personal benefit to our users.

Overall, the key is to offer services that align the interests of users, company, and world as a whole. The more efficient and renewable our process becomes, the better the service we can offer, the less expensive it is for us, and the better for the environment. When you work from the start to align those interests, it makes it very easy to do the right thing.

photo by LHOON


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